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When fashion was rationed

— April 2015

Associated media

Four women walk down street in Utility clothing © IWM

From controversial clothes rationing, to the demob suit, and the advent of trousers for women, a new exhibition charts the lasting effect war had on Fashion in 1940s Britain...


The black and white photograph of the smiling women walking along a London street in the Spring of 1941 could have come straight out of my family's album. Their elegant tweed suits with padded shoulders, nipped in waist, and slim-line knee-length skirts, echo the image of my mother in her own similar wartime suit, pictured with my father on their honeymoon in Torquay. ...

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Media credit: All images courtesy Imperial War Museum


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